ESWS #4: Competitive Intelligence

This module is not available as a stand alone course as it is part of a series. This is the fifth workshop in the ten week Entrepreneurial Success Workshop Series. Upon completion of Competitive Intelligence, students will: be able to identify the industries their business will be operating in (NAICS/SIC), understand how the economy in general and seasonality affect business, identify tools necessary to analyze competition, understand market share concepts, understand direct vs. indirect competitors, and complimentary products. To register for this series, please go to the following link: http://pasbdc.org/events/2018/03/22/esws-4-the-first-step-pre-business